How to Start a Gift Basket Business

Have you ever tried to find the perfect gift for someone who has everything? Most of us have been down that road and know how frustrating it can be. Gift baskets are a creative solution to this problem. They also provide the home-based entrepreneur with a fun and profitable business opportunity.

Gift baskets are in great demand. They make fantastic presents and you can now find gift baskes to suit just about any occasions. This means that you can start a gift basket business which offers anything from from gourmet foods, chocolates and teas to body lotions, birthday items, special occasion products for wedding gift baskets, and more.

What skills are necessary to start a Gift Basket Business?

Some knowledge and experience in the gift basket business along with knowledge of a wide variety of wholesale companies. Your familiarity with the business will help you keep your stock fresh and interesting for your clientele.

Organizational skills are a must! It is going to be imperative that you be able to keep your inventory organized. You also need to keep customer information and orders organized.

Creativity is important, you’ll need a little bit of a creative flair to set up beautiful looking baskets.

What tools are needed to start a Gift Basket Business?

If you’re selling wholesale supplies you’re going to be selling large quantities of supplies at a time. To run a successful supply business you need to have an area large enough that you can keep stocked full of inventory; a room with shelving space is a good option. You are also going to need boxes, packaging bubbles/material, and tape to send out purchases.

If you are selling premade baskets, you will need to find an outlet from which to sell them. Small local store owners might be willing to let you place some baskets in their store to sell through a consignment type arrangement. Flea markets are also a good option. If you don't mind traveling on occasion, festivals are a good environment in which to sell gift items.

If you’re offering gift baskets which you design and build yourself you’ll need marketing materials such as a website, business cards, flyers and basic computer equipment such as a fax machine, telephone and a computer.

You’ll also need to find a good supplier to supply you with all the gift basket essentials and a large table in a roomy area of your home to design and build the baskets.

Pricing Your Gift Baskets

When pricing your baskets, you'll need to make sure you're making a profit. Add up the prices of everything used in the basket to determine its cost. Then determine how much profit would make it worth your while for making it. Add it all together for the total price. If you need guidelines to go by, there are many gift basket providers online that you can check prices with.

How do you get started?

Once you’ve made up your mind to go with it you will need to check out legal issues. Businesses that involve lots of shipments coming and going can often be subject to more rules than other home based businesses. Make sure that you have appropriate insurance on your home that will cover your business; you may need an additional policy.

Take your time and develop your first line of products. Provide a nice variety of products and plan to keep introducing new items on a regular basis to keep clients interested. You'll need a well organized and easy to use website along with an attractive catalog. Both will be important in promoting your product line.

Make your customers happy, build a personal relationship with them, and let them know you care about them and their businesses. Customer satisfaction is the quickest way to grow your business as current clients will spread the word about you if they're happy.

Promoting Your Gift Basket Business

Gift baskets can be advertised in local publications or through fliers. You could place an advertisement in the yellow pages. Donating your creations as prizes in local giveaways can get exposure for your business for the cost of one basket.

You can even take your gift basket business online if you choose. This works well for premade or custom baskets. You could take orders online and ship the baskets directly to the recipient. Adding a personalized card gives your baskets a nice finishing touch.

If you choose to start a gift basket business, you will have the opportunity to let your creativity shine while making a gift that the recipient is sure to love. You can sell through a variety of outlets and your market includes anyone who buys gifts for any occasion. If you have a flair for making beautiful and thoughtful gifts, a gift basket business might be a good home business opportunity for you.

Gift baskets can be advertised in local publications or through fliers. You could place an advertisement in the yellow pages. Donating your creations as prizes in local giveaways can get exposure for your business for the cost of one basket.

You can even take your gift basket business online if you choose. This works well for premade or custom baskets. You could take orders online and ship the baskets directly to the recipient. Adding a personalized card gives your baskets a nice finishing touch.

If you choose to start a gift basket business, you will have the opportunity to let your creativity shine while making a gift that the recipient is sure to love. You can sell through a variety of outlets and your market includes anyone who buys gifts for any occasion. If you have a flair for making beautiful and thoughtful gifts, a gift basket business might be a good home business opportunity for you.